design agency poole

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Google’s Latest Advertising & Analytics Updates: What They Mean for Your Google Advertising Strategy

Google’s Latest Advertising & Analytics Updates: What They Mean for Your Google Advertising Strategy

Google’s Latest Advertising & Analytics Updates: What They Mean for Your Google Advertising StrategyBrad Marsh
Published on: 24/03/2025

If you work with a Google advertising agency, understanding these updates is crucial for refining your strategy and maximizing ad performance across Google’s platforms.

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Google Ads Expands Negative Keywords for Performance Max & Google Tag Manager Enhancements: What You Need to Know

Google Ads Expands Negative Keywords for Performance Max & Google Tag Manager Enhancements: What You Need to Know

Google Ads Expands Negative Keywords for Performance Max & Google Tag Manager Enhancements: What You Need to KnowBrad Marsh
Published on: 17/03/2025

Both updates aim to give advertisers more control and efficiency over their campaigns. But how will they affect your advertising strategy, and what should you do to prepare? Let’s break it down.

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Meta Adds 1-Day View Attribution Option for Value Maximisation in Sales Campaigns

Meta Adds 1-Day View Attribution Option for Value Maximisation in Sales Campaigns

Meta Adds 1-Day View Attribution Option for Value Maximisation in Sales CampaignsBrad Marsh
Published on: 14/03/2025

By incorporating this model, businesses can gain quicker insights into ad effectiveness and refine their strategies for driving conversions.

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Meta Advertising Agencies in Poole & Bournemouth: What Meta’s Google Analytics Integration Means for Your Business

Meta Advertising Agencies in Poole & Bournemouth: What Meta’s Google Analytics Integration Means for Your Business

Meta Advertising Agencies in Poole & Bournemouth: What Meta’s Google Analytics Integration Means for Your BusinessBrad Marsh
Published on: 03/03/2025

Meta has officially expanded its Google Analytics 4 (GA4) integration to a wider pool of advertisers, a move that brings fresh opportunities for businesses leveraging Meta Ads.

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